A strategist’s brain with a promoter’s instinct

For more than a decade, the team behind Event Momentum have been helping organisations turn great ideas into unmissable events across corporate, public sector, healthcare, and live entertainment.

What have we delivered?

  • Global training event campaigns

  • Industry conferences and awards programmes

  • Healthcare education events

  • Sell-out club nights and nostalgia-driven music events

Some marketers build plans. Some build hype. We do both, with a focus on measurable performance and emotional connection. We understand audience psychology, channel performance, and how to build a narrative that pulls people in and moves them to action, from tease to on-sale, to doors-open.

Events are fast-paced, emotional and competitive. We thrive in this environment where energy and hype meet execution.

What are our values?

  • Creativity with clarity

  • Data with instinct

  • Brand with commercial focus

  • Excitement with precision

  • Momentum over noise

Let’s create something people will talk about by turning excitement into attendance.

About the founder

Event Momentum is led by Kevin McFarlane, an experienced digital and event marketing strategist with a background spanning magazine publishing, corporate digital strategy, paid social and live event promotion. Kevin has worked across corporate conferences, brand activations and cultural events, helping organisations build momentum by turning audience interest into real attendance through clearer storytelling and strategic promotion.